Not Your Mother’s Mascara : Givenchy’s Revolutionary Sphere Shaped Wand

The latest in mascaras? A revolutionary spherical shaped brush that promises to simplify application, curving and lengthening your lashes perfectly every time.
Clump free, high-precision application, curved and lengthened lashes, all with the simple sweep of a hand, sounds like an impossible dream, right? Not anymore. Thanks to a revolutionary spherical brush, Givenchy has made all our mascara fantasies come true.
The ground breaking, spherical brush made of elastomer (a type of rubber) ensures a perfect application that will reach even the tiniest of lashes. Its revolutionary design promises to stick at lashes starting from the roots for a clump free, smudge free application.
What’s also unique about the mascara? The texture, a unique combination of water and polymer which guarantees a long stay application. Once applied, the water evaporates allowing the polymer to shape, separate, and lengthen the lashes. This unique liquid formula ensures that the mascara doesn’t harden or stick together at the end of the day.
Application: This mascara can be applied in so many different ways, experimentation is the best bet. Don’t expect to get it right the first time. The key? Think of the wand in 3D: hold it horizontally, diagonally, and vertically to reach and curve all of your lashes from any possible angle. Apply in fragments rather than in sweeping gestures.
Givenchy Phenomen’Eyes Mascara, 27 USD, exclusive to Sephora. Available in black and brown. www.sephora.com

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